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BB2 E51: How to Plan Your Content for the Year

BB2 E51: How to Plan Your Content for the Year

Overview How to plan out an entire year of content SETUP Step 1 Decide what your core product is The entire goal of content marketing is to get people to (eventually) buy your content. Step 2 Choose your core “bucket” topics; have around 4-6 What are topics that are...
BB2 E48: Step-by-Step Marketing Strategy

BB2 E48: Step-by-Step Marketing Strategy

Overview The step-by-step guide to creating an effective marketing strategy. In this Episode – Take the guesswork out of what you need to do – See how all the pieces of the marketing puzzle fit together – Know the exact steps you need to build a...
BB2 E46: Cover Your Legal Booty w Gena Jaffe

BB2 E46: Cover Your Legal Booty w Gena Jaffe

featuring Genavieve Jaffe Overview Gena breaks down business law and makes it easy to understand for online coaches and consultants. In this Episode time stamps are approximate 2:34 Gena shares her story, how she grew to six figures, went almost bankrupt, but came...
BB2 E44: Marketing Roadmap

BB2 E44: Marketing Roadmap

Overview How to create a solid foundation for your business. In this Episode – The six P’s to a solid marketing strategy – Where most people fail when it comes to marketing – Why all the promotion in the world won’t help you if you...
Marketing vs Sales

Marketing vs Sales

Grant Cardone recently posted a simple poll on Twitter. It simply asked, “In your opinion whats more important?”, followed by two options: . marketing . sales The final poll results revealed that “sales” was considered more important by 67%....
BB1 E43: Season Finale!

BB1 E43: Season Finale!

Overview Lessons learned from the podcast! In this Episode Podcast Finale 5 Things I’ve Learned from Creating a Podcast Podcast Tutorials Pat Flynn’s Tutorial Cliff Ravenscraft Workflow Tutorial an oldie, but a goodie A1 Podcast is the best way to connect...